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Burt’s bees lipstick launch

PROJECT: social campaign

While at Catapult Marketing I helped to create a social campaign for the launch of Burt’s Bees new lipstick, in support of Target. Tested multiple versions of creative and execution with positive results for all. Worked with social influencers to help create conversation and excitement around the new launch.

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art direction, creative execution

copywriter: anthony maggio

 
 
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